product_feature: ek_rueggisberg:privatkonto:pf:gnietig_branding
This data as json
| id | product_id | feature_key | feature_value | note | source_page |
|---|---|---|---|---|---|
| ek_rueggisberg:privatkonto:pf:gnietig_branding | ek_rueggisberg:privatkonto | pricing_condition | Self-deprecating Bernese branding "Gnietig?" — joins localist-identity cluster | "Gnietig?" is Bernese German for "stingy/penny-pinching". Joins Bank Gantrisch "SYMPATHISCH ANDERS", CEN "Regionale et fiere de l'etre", Bank EEK's 160-year heritage in the atom #275 localist-identity cluster. Each cohort member uses a localist-tradition-as-positioning identity — none of them claim to be premium or upscale. |